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Current Thinking

Current Thinking

Helping distrusted companies gain acceptance

24th May 2017

Last night at the 2017 Sabre Awards we were delighted to take home the Consumer Marketing Award for our successful launch of IQOS in November 2016. Pagefield CEO Oliver Foster reflects on the campaign, explaining why we took the challenge on and why it was such a success.

General Election 2017: Manifesto briefings

22nd May 2017

Last week we shared with our clients briefings on each of the Labour, Conservative and Lib Dem manifestos. We’re sharing them here now for all to see. We hope you find them useful.

Campaign Watch: 19/05/17

19th May 2017

Happy manifesto week! We hope you all got what you wanted…

Ben Winter gives his take on the week’s campaign trail.

Five Golden Rules for handling a cyber-attack

17th May 2017

Cyber attacks were headline news this weekend as the NHS was crippled by a Ransomware attack. So what should do you do if your organisation is hacked? Ellie Riddles explains Pagefield’s five golden rules for handing a cyber attack…

Campaign Watch: 12/05/17

12th May 2017

Leaked manifestos, migration promises and more slip ups on numbers: it’s week two of Pagefield’s campaign watch. Our newest team member, Paul Codd, gives us his take.

Local Elections – 5 things we learned

5th May 2017

There are still lots and lots of results to come in but it looks like the overall picture won’t change. Here are the five things we learned from the local elections 2017.

“Her Majesty was delighted. Very seasoned hands in our press office say they cannot remember a day that got such amazing coverage”

Edward Young – Deputy Private Secretary to The Queen

“There is strength in depth in the likeable team at Pagefield and we have felt that they have provided us with very high quality support throughout.”

Nicola Shaw – Executive Director UK, National Grid and former Chief Executive, HS1 Ltd

“Their strategic vision, creative approach and absolute commitment to delivering flawless communications have been central to achieving our goal today.”

David Iron – Executive Director, Lunar Mission One