Helping the airport prepare, respond and recover from unforeseen events

London City Airport

Challenge

Pagefield was hired to help the only airport officially in London to prepare for, respond to and recover from issues that have the potential to tarnish its image and to build relationships with media.

Approach

We held workshops with the airport’s leadership team to assess operational and communications crisis preparedness, drafted a comprehensive crisis manual (including risk assessment, escalation plans, scenario planning and holding statements) and led crisis response across social, digital and traditional media.

Results

Our preparation and on-the-ground support at difficult times has informed the airport’s crisis communication response across social, digital and traditional media. Together, we have achieved seamless and timely communication with staff, passengers, emergency services, politicians, regulators and media when unforeseen events occur.

Coverage of issues such as a terror attack, environmental protests and a major corporate restructuring caused by the Coronavirus pandemic has been balanced and included key messages. Timely communications on digital and social channels have helped the airport recover from unforeseen events.

Work with us

We build lasting relationships based on trust and a thorough understanding of your world. If you would like to have a conversation about how we can help protect and promote you, your unique brand, your established business or your new market challenger, please do get in touch.

Contact us